This Is How French Rock Chic Smells Like
Zadig & Voltaire, aka the epitome of that elusive French Rock Chic, full of that je-ne-sais-quoi that I still haven’t mastered fully. That perfect flick of eyeliner? Got it! A rocking red lip? Mastered it! That rock & roll meets understated chic attitude? Still working on it! First step in that direction? Zadig & Voltaire This Is Her and This Is Him. Two perfumes to incarnate the brand’s casual rock and roll chic style, two fragrances to perfectly complement each other, a scent trail of Parisian life. Both This Is Her and This Is Him have been created in cooperation with Beauté Prestige International (BPI), with Sidonie Lancesseur and Michel Almairac in charge of This Is Her, and This Is Him helmed by Nathalie Lorson. Brief: “to find a balance of something really clean and something darker, more mysterious.” Originally launched in September this year, I have to admit to only having started wearing them at the start of this month, as they are a tad too gourmand to match an Indian Summer for me (shame on me, I know…). …